The Canadian Centre for Cyber Security (Cyber Centre) has joined the United States’ (U.S.) National Security Agency (NSA) and the following international partners in releasing cyber security guidance on content credentials and strengthening multimedia integrity in the generative artificial intelligence (AI) era:
- Australian Signals Directorate’s (ASD) Australian Cyber Security Centre (ACSC)
- United Kingdom’s National Cyber Security Centre (NCSC-UK)
AI and machine learning tools are widely available. Threat actors can convincingly alter media and manipulate what people see and believe with minimal effort, low cost and high precision.
Manipulated media makes verification difficult. As such, trusted and verifiable media metadata is critical to ensure trust and transparency in media and provide context about the media’s provenance.
This joint guidance:
- discusses how content credentials, especially durable ones, can protect the provenance of media
- raises awareness of the state of this solution
- provides recommended practices to ensure the preservation of provenance
- emphasizes the importance of widespread adoption of these recommended practices across the information ecosystem
Read the full joint guidance Content Credentials: Strengthening Multimedia Integrity in the Generative AI Era (PDF).